One of bowling’s biggest deals in recent memory lasted just one week.
Brunswick Bowling had announced that it was buying Classic Products Corp., the largest distributor in the industry.
However, Classic Products president Mike Eid announced that due to “turmoil’ in the industry, the two parties have decided to terminate the deal.
Brunswick announced the termination of the deal in this news release issued Dec. 23:
“Brunswick Bowling Products announced today that the previously proposed acquisition of Classic Products Corp. including its four distribution warehouses, inventory, receivables, payables, and operational systems has been amicably terminated due to input from various business partners, a change in strategic direction, and failure to reach an agreement on key terms.
“Brunswick Bowling Products and Classic Products Corp. have reached a mutual agreement to terminate the previously announced planned acquisition, originally announced on Dec.16, 2024. As a result, Brunswick Bowling Products and Classic Products Corp. will continue operations independently following the cancellation of the acquisition.”
Eid said after the termination was announced that Classic was “disappointed” with the termination “but also looking forward to settling back into our normal routine. Brunswick will continue to crank out fantastic products and we will do our best to deliver their and everybody else’s bowling gear and aftermarket parts to the shops and centers.”